As men around the world get set to join the moustache revolution, readying their top lips to
support men’s health, Movember has unveiled a range of apparel for Mo Bros and Mo Sistas.
In a Movember first, a limited edition range of men’s and women’s apparel will be available for
purchase exclusively through movember.com, with 100% of proceeds benefiting the
Movember Foundation to support men’s health programs.
The tight line is designed by Movember co-founder Travis Garone and will feature two men’s
tees, a women’s tee, trucker cap and shave bag filled with grooming products every Mo Bro
will need to make it through the 30 hairy days and wild nights of Movember.
Showcasing the Gen Mo creative of the 2013 Movember campaign, the range has a distinctly
rock ‘n’ roll feel in a monochrome palette.
“First and foremost, Movember is about getting guys to grow moustaches. This year however,
we wanted to build the Mo community’s artillery to fight the good fight. The Movember
Collection will help Mo Bros and Mo Sistas rock the Gen Mo vibe and stand out from the
pack, as they take to the streets spreading the men’s health message and making noise for change” said Garone.
Movember returns in 2013, recruiting men to grow and women to support moustaches during
November, in a global effort to raise vital funds and awareness for men’s health, specifically
prostate cancer, testicular cancer and mental health.
The Movember Collection is available for purchase on movember.com now.