The entertainment stakes continue to rise for the 2018 Melbourne Cup Carnival, with one of the world’s biggest dance music festival brands, Ultra Australia, to join Flemington’s iconic Birdcage Enclosure.
The Ultra Australia marquee will feature on the front row of the Birdcage on both AAMI Victoria Derby Day, Saturday 3 November and Seppelt Wines Stakes Day, Saturday 10 November.
Victoria Racing Club (VRC) Chief Executive Officer Neil Wilson said the Club was pleased to welcome Ultra Australia to its impressive stable of invitation-only marquees:
“This is the first time a music and festival brand has featured in the Birdcage and we’re delighted to have Ultra Australia add to the party atmosphere at Australia’s biggest party, Cup Week.”
The marquee, themed by Ultra, will feature some of the hottest Australian and international DJs, celebrities, fashionistas and music lovers. Travis Grech from Ultra Australia said it will be a taste of the Ultra Australia Music Festival to be held at Flemington Racecourse in February next year: “Ultra Australia is very excited about having our very own facility inside the Birdcage during the Melbourne Cup Carnival. We will be launching the Ultra Australia Music Festival in style with our own decor, theming and entertainment to create a dance music festival atmosphere trackside,” Mr Grech said.
The VRC lifts the Melbourne Cup Carnival curtain on AAMI Victoria Derby Day on 3 November, followed by Lexus Melbourne Cup Day on Tuesday 6 November, Kennedy Oaks Day on Thursday 8 November and Seppelt Wines Stakes Day on Saturday 10 November.